51 Writing
Task 3. Write a paragraph about the Olympic Games. The topic sentence and the
conclusion sentence are given for you. Give some basic personal Information and use
words sometimes, often, always, never, well, badly, slowly, quickly. (You may change
the topic sentence and the conclusion sentence).
1705
The Olympic Games
The Olympic Games can be winter and summer ones.​

It was a beautiful spring day. Natalie was going along the street and looking at the strangers. The sun was shining, the birds were singing, but Natalie paid no attention to the wonders of nature. From her childhood Natalie was used to achieving what she wanted and she would work hard to earn money. Getting rich was her greatest ambition, and she spared no efforts to become rich and famous. She couldn’t waste time on anything else. 
Years passed. Natalie devoted her life to making a career and she neglected her family and friends. She lost interest in hobbies and it never came to her mind to take up some sport. She did reach her aim in the end but somehow she felt far from happy. 
One day she discovered her life was over. Natalie didn’t have children or friends, so by the time she had enough money to burn, she had no one to share it with. Natalie understood her main mistake and died with the words: “If I could live my life from the beginning, I would have devoted it to people instead of money.”

Advertisements want to persuade us to buy particular products. How do they do it?

Let’s imagine …You’re watching TV. You feel thirsty. You see an advert for a refreshing drink. You see people looking cool and relaxed. You notice the name of the refreshing drink because you think it could be useful for you to satisfy your thirst.

Advertisers want us to be interested, to try something, and then to do it again. These are the elements of learning: interest, experience and repetition. If an advert works well, the same technique can be used to advertise different things. So, for example, in winter if the weather is cold and you see a family having a warming cup of tea and feeling cosy, you may be interested and note the name of the tea.
 
Advertisers have to be careful because too much repetition can result in consumer tiredness and the message may fall on’deal ears’.

 So, advertisers sometimes copy a highly successful idea that has been well learned by consumers. For example, the highly successful ‘Weston Tea Country’ advertising for different tea has led to ‘DAEWOO Country’ for automobile dealers and ‘Cadbury Country’ for chocolate bars.